I wonder if Kashi has taken steps to address this….
I’ve been buying Kashi brand cereal for a long time just because the box contained the words: NON GMO CERTIFIED – ORGANIC and NATURAL, in big, bright, bold letters plastered all over their product; but here, it seems, they’ve proven to be liars, hucksters and charlatans no different from the rest of the predators hawking their wares.
Or, is there another side to the story?
Kellogg has lost tremendous market share because of its warm relationship with Monsanto’s GMO world.
Just the other day Post, another Monsanto/GMO friend, announced that Cheerios would no longer contain any GMOs. Is this for real, or will it simply play out in more word game gymnastics?
Because shoppers have migrated towards Kashi, Non GMO, manna from heaven products, pressure to change has, no doubt, been brought to bear.
It appears General Mills is now capitulating, whose steering committees are squirming in their seats, because public pressure has implanted a bypass circumventing their wallets.
I wonder how much of Kashi’s negative press was actually instigated by a, jealous, hidden hand? Even so, Kashi doesn’t appear to have been completely honest. Or has it?
But…..let’s not become complacent, and risk falling back into another marketing snare!