How Consumers Were Sold Toxic Industrial Agriculture as Balm

Before we get into the story about the ‘Organic Revolution’ currently underway, let me lay out a brief history of how the deadly toxins of Big Agriculture slowly and silently marched into our refrigerators, pantries, and began leaching the life out of the host organisms happily and voraciously consuming the tasty industrial products.

Flying the Flag and Faking the News-

From depleted uranium munitions to cluster bombs bursting in air, the stars are not spangled here and the banners only ruffle with insidious buy me now flatulence, cunningly crafted by carnival barking hucksters with intentions of  divesting you of the fruits of your labor while breeding dependency, as the amber waves of Monsanto grain, scintillating upon the eye surface, simultaneously rots the gut.

Industrial Grade Farming products is just another toxic monkey foisted onto the back’s of Jane and Joe Public. This dependency subconsciously worms its way into the subject’s brain through glitzy ads designed to pander to the base cravings of the taste buds, in the same fashion that ads for an eye-candy wrapped automobile trigger the – I want it – urge.

The ad industry was founded upon Freudian based psychological tricks, whether it’s the selling of a false goodness for the invasion of another country to the irresistible craving of ingesting toxic foods or other products that will kill you, the psychology of the fraud is all the same. The pied piper pushes the right buttons, and the rats follow. Think of Frank Wisner, in a previous post, who boasted of his Goebbels’ like propaganda operation, “that it was like a mighty Wurlitzer … I can play any tune I want on it and America will follow along.”

In one of his columns for the New Statesman, John Pilger traces the history of propaganda to Edward Bernays, the American nephew of Sigmund Freud, who invented the term “Public Relations”. Bernays believed in “engineering public consent” and creating “false realties” as news.

Edward Bernays, the American nephew of Sigmund Freud, invented modern propaganda. During the First World War, he was one of a group of influentials who mounted a secret government campaign to persuade reluctant Americans to send an army to the bloodbath in Europe. In his book, Propaganda, published in 1928, Bernays wrote that the “intelligent manipulation of the organized habits and opinions of the masses was an important element in democratic society” and that the manipulators “constitute an invisible government which is the true ruling power in our country”. Instead of “Propaganda”, he coined the euphemism “Public Relations”.

The American tobacco industry hired Bernays to convince women they should smoke in public. By associating smoking with women’s liberation, he made cigarettes “torches of freedom”. In 1954, he conjured a communist menace in Guatemala as an excuse for overthrowing the democratically elected government, whose social reforms were threatening the United Fruit Company’s monopoly of the banana trade. He called it a “liberation”.

Bernays believed that “engineering public consent” was for the greater good. This was achieved by the creation of “false realities” which then became “news events”.

There is no victory of any sort. There is a catastrophic disaster; and attempts to present it as otherwise are a model of Bernays’ campaign to “re-brand” the slaughter of the First World War as “necessary” and “noble”. In 1980, Ronald Reagan, running for president, re-branded the invasion of Vietnam, in which up to three million people died, as a “noble cause”, a theme taken up enthusiastically by Hollywood. Today’s Iraq war movies have a similar purging theme: the invader as both idealist and victim.

Of course, the good news is that false realities often fail when the public trusts its own critical intelligence, not the media’s. For the rulers of the world, this is a conundrum, because their unaccountable power rests on the false reality that no popular resistance works. But it does.

Let us switch off Wisner’s Wurlitzer and shake these monkeys from our backs: Big Food, Big Pharma, Big Insurance, Big Health & Disease Industry…ete. etc…..

Peace, Best Wishes and Hope

Organic farming is the “only way to produce food” without harming the planet and people’s health

by Vandana Shiva

“The food revolution is the biggest revolution of our times, and the industry is panicking,” says Vandana Shiva [AFP]

Reports trying to create doubts about organic agriculture are suddenly flooding the media. There are two reasons for this. Firstly, people are fed up of the corporate assault of toxics and GMOs. Secondly, people are turning to organic agriculture and organic food as a way to end the toxic war against the earth and our bodies.

At a time when industry has set its eyes on the super profits to be harvested from seed monopolies through patented seeds and seeds engineered with toxic genes and genes for making crops resistant to herbicides, people are seeking food freedom through organic, non-industrial food.

The food revolution is the biggest revolution of our times, and the industry is panicking. So it spins propaganda, hoping that in the footsteps of Goebbels, a lie told a hundred times will become the truth.

The Tribune. It tries to argue:

“Organic foods are not healthier or better for the environment – and they’re packed with pesticides. In an age of climate change and shortages, these foods are an indulgence the world can’t afford.”

This article had been published in the Independent and rebutted, but was used by the Tribune without the rebuttal.

Every argument in the article is fraudulent.

Our 25 years of experience in Navdanya shows that ecological, organic farming is the only way to produce food without harming the planet and people’s health. This is a trend that will grow, no matter how many pseudo-scientific stories are planted in the media by the industry.

© 2012 Vandana Shiva

vandana shiva

Dr. Vandana Shiva is a philosopher, environmental activist…

FULL STORY:  Myths About Industrial Agriculture | Common Dreams

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2 Responses to How Consumers Were Sold Toxic Industrial Agriculture as Balm

  1. Pingback: Some thoughts about propaganda « The Mystery of Christ

    • amunaor says:

      You might be interested in this BBC production, which delves into the insidious history of Bernay & Freud: “THE POWER OF NIGHTMARES”:

      OR HERE:

      Adam Curtis exposes the public manipulation we sense but usually don’t understand. His BBC documentaries are legendary in Britain but practically unknown in the US. An American network executive who wouldn’t even let his name be used said “we would be crucified if we showed that here”. These documentaries are like a graduate course in how the American and British public has been herded like cattle since the end of World War I.

      The Power of Nightmares episode 1 is about the ideological revulsion to the consumer society created by industry and public relations. Simultaneously, Sayyid Qutb resolved to purge the Muslim world of Western consumerism while Leo Strauss resolved to make consuming Americans Crusaders for freedom around the world. Ayman Zawahiri was a student of Qutb and Paul Wolfowitz was a student of Strauss.

      The Power of Nightmares episode 2 shows Bin Laden and the Neo cons fighting the Soviets in Afghanistan and how the Soviet collapse left both without an enemy to herd their public with.

      The Power of Nightmares episode 3 shows how 911 was used to give those “with the most fear, the most power” and how the Neo cons recreated the terrorist threat.

      Peace, Best Wishes and Hope


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